Launch a merch store without touching a box.
A branded online store built on the merch we already make and warehouse for you. You pick the products and set the prices. We pick, pack and ship every order.
Shopify Connect is live today. Native Merch Shops are onboarding brands in early access.
Built into every Merch Shop
Why it is differentEvery product in your shop is one we produced for you and hold in stock. No mystery supplier, no print roulette, no "ships in 3 to 5 weeks" surprise at checkout.
Your stock is already on our shelves. We pick it, pack it, ship it and send the tracking, with no separate fulfillment contract to sign.
Set rules for orders over an amount, outside the countries you sell to, from throwaway email domains, or in suspicious bursts. They wait for a human instead of leaving the building.
Two ways to sell your merch
Same warehousesA store we host on your domain. Your products, your prices, and fulfillment already wired in. Checkout and payouts to your own account are the piece we are building now.
Keep the Shopify store you have. Install the free app and orders for your merch reach our warehouse and come back fulfilled with tracking.
Running today
LivePut a markup on your cost across the board, or set every price yourself. Add compare-at prices when something is on sale.
Group products into collections, build your navigation, and add the pages a real store needs, like a size guide or an about page.
Hold orders by amount, country, state, email domain, payment state or repeat velocity. Held orders wait for review.
Each store publishes its own sitemap and robots file, so your products can be indexed the day you go live.
Google Analytics 4, Google Tag Manager, the Meta pixel and Microsoft Clarity, with a consent banner and Google Consent Mode v2 built in. Server-side conversion events start when checkout does.
Switching on with early access
Switching onRun the shop on a domain you own, like shop.yourbrand.com, with the SSL certificate handled for you. Every store also gets an address on our platform for previews.
What we are building now
With checkoutCards, Apple Pay and Google Pay, with money from sales landing in your own payout account rather than ours. This is the piece we are building now.
Free, flat rate, free over a threshold, or simply what the shipping costs. You decide what the shopper sees.
Start from a store that already fits
5 starting pointsTeam swag your people can grab any time, with quick reorders and a size guide front and center. Best for employees, alumni, partners.
An editorial storefront with a lookbook feel, for brands whose merch is part of the product. Best for consumer brands, creators, media.
A countdown, a short window and a clean close. Built for merch that only makes sense for a few weeks. Best for conferences, tours, launches.
One hero product and a single obvious button. The store that gets out of the way. Best for customer and partner programs.
A dense grid with filters first, for when shoppers know what they want and there is a lot of it. Best for large product ranges, b2b reorders.
From artwork to doorstep
How it worksOur design team and production partners turn your brand into products people actually want.
Your stock is received, counted and stored across our US, UK and EU warehouses.
Pick the products, set the prices, connect your domain. Preview everything before it is public.
Every order is picked, packed and shipped by us, with tracking sent to the shopper.
Questions, answered
9 answersMerch Shops is a branded online store run by Merch.com. It sells the merch we already produce and warehouse for your brand, so the product, the storefront and the shipping are one system. You pick the products and the prices, and we fulfill every order.
Get early access to Merch Shops
Tell us about your brand and what you want to sell. We will show you what a store looks like with your products in it, and what it takes to launch.